Venture Capital

Funding & Exits – Chapter 15: The Private Equity…

If your company has achieved at least $10M in recurring revenue with predictable future growth, low churn and proximity to cash flow positive, then...
Tom Mohr Tom Mohr
6 min read

Traversing the Traction Gap with Bruce Cleveland

It is in traversing the traction gap that most startups fail. The ability to tackle that journey will determine their success. Our favorite stories feature...
Jacob Sandler Jacob Sandler
3 min read

The Final Hurdle: Reaching Minimum Viable Traction and Preparing…

Minimum Viable Traction (MVT) marks the final value inflection point, the end of the Traction Gap. Once you arrive there, congratulations! You have successfully...
Bruce Cleveland Bruce Cleveland
3 min read

Without a Category, Your Startup is Doomed

The go-to-market phase — as outlined in the Traction Gap Framework — begins with a startup’s first product release, and ends with market validation and a foundation to scale....
Bruce Cleveland Bruce Cleveland
3 min read

Structuring Your Startup for Success: The Four Pillars of…

The Traction Gap Framework offers a way to think about the key stages in a startup’s early life. However, the go-to-market phase isn’t a straight...
Bruce Cleveland Bruce Cleveland
5 min read

Funding & Exits – Chapter 12: Venture Debt

Some use “venture debt” to describe any loan provided to a venture backed startup — whether it be the seed stage convertible note, the commercial bank...
Tom Mohr Tom Mohr
6 min read

From Category to Growth: How to Nail Your Go-To-Market…

To succeed, every startup has to pass through three phases: Go-to-Product, Go-to-Market, and Go-to-Scale. In the go-to-product phase, founders are blessed with a massive...
Bruce Cleveland Bruce Cleveland
2 min read

Why 80% of All Startups Fail, and What You…

The evidence is clear: More than 80% of startups fail. Every year, somewhere between 4,000 and 5,000 startups are founded. (And the real number may...
Bruce Cleveland Bruce Cleveland
3 min read

Funding & Exits –  Chapter 10: Venture Capital

Once you have passed Minimum Viable Product and are closing in on Minimum Viable Repeatability, you enter the realm of early-stage VC investing. As...
Tom Mohr Tom Mohr
5 min read

Funding & Exits  –  Chapter 9: Incubators, Accelerators, Angels…

The journey of company building is marked by value inflection points. As you progress from Minimum Viable Category to Initial Product Release to Minimum...
Tom Mohr Tom Mohr
7 min read

Funding & Exits – Chapter 8: Startup Funding: From…

Six steps take you from term sheet preparation to a closed financing. They are: Prepare for term sheet negotiations Hold term sheet negotiations Line...
Tom Mohr Tom Mohr
7 min read